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    <lastmod>2020-10-11</lastmod>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/blog/on-the-importance-of-belonging-to-a-scooby-gang</loc>
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    <lastmod>2021-02-12</lastmod>
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    <loc>https://www.yoursocialmediasquad.com/blog/social-media-shouldnt-be-this-hard</loc>
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    <lastmod>2021-01-20</lastmod>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/about</loc>
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    <lastmod>2021-02-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1612506221650-QMPG43IXC6O0LV8CCDVZ/Silly+at+Hubble25_Stacey%2C+Megan%2C+Elliot%2C+Annaliese+and+Jeff_Credit_Jim+Clash.jpg</image:loc>
      <image:title>About - When it comes to building communities, it helps to be one.</image:title>
      <image:caption>We're a fam that's come together over the years, based on mutual respect and genuine friendship. We've moved mountains together and survived tsunamis - together - and we've decided that we'd like to work for ourselves for a change.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603397757645-MW611LCEBBI8YLGB4UVT/Client%2C+partner%2C+sponsor+logos.png</image:loc>
      <image:title>About - What’s past is prologue.</image:title>
      <image:caption>As they say in financial advertising, past performance is no guarantee of future success. But experience matters, and the ability to contextualize the rapidly changing reality of marketing and advertising in the internet age matters when assessing the value of new and shiny things. Besides the sponsors and partners we worked with at StarTalk Radio, the members of Your Social Media Squad have worked at or for clients across multiple verticals and types of advertising and marketing. Here is just a taste:</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1607548053445-RL2EJUXWWW5V9T46ITKM/your+social+media+squad_image_podcast+support_credit_iStock-1133385963_1200x693.jpg</image:loc>
      <image:title>About - Non-Traditional and proud of it</image:title>
      <image:caption>We're young and old, digital natives and old codgers who remember replacing the telex machine with a newfangled facsimile machine. Some of us have day jobs, and for some of us this is a full-time gig. And while we're not exactly the gig economy, our virtual structure is designed to be more responsive to your needs. You don't pay for agency overhead. We put the right people on your team, so you're paying for expertise and grunt work but not subsidizing our office rent or the salaries of people that never touch your account.</image:caption>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/team</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-03-30</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1632684289762-0WH78QAF956QM7HLTF3D/IanMullen_FranklineCollege_March2019_008.jpg</image:loc>
      <image:title>Team - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603670411279-VBG8P20TAY8VC73L5EQP/Jennifer+Walsh_1044x1392.jpg</image:loc>
      <image:title>Team - Uber-YouTuber</image:title>
      <image:caption>Jennifer Walsh Jennifer Walsh is a Webby Award-winning strategist, writer, and producer with a knack for telling stories through digital media. She‘s worked with major entertainment and lifestyle brands such as Comedy Central, NBCUniversal, A24, Revlon, New Era, and StarTalk Radio to cultivate strong social followings. She received a Bachelor's degree from Ithaca College and has a Master's in Arts Administration from Baruch College. In her spare time, she volunteers with the Climate Reality Project, educating citizens about the climate crisis, and keeps bees. LinkedIn — Instagram</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396976146-QET5UNX6IOBMDY69GMC7/Stacey+Severn+and+friend_1044x1392.jpg</image:loc>
      <image:title>Team - Community Conductor</image:title>
      <image:caption>Stacey Severn An advisor to The Explorers Club’s Space Advisory Committee, Stacey Severn is the co-chair of their annual Space Stories event, a member of the Boothe Memorial Astronomy Society, and engages in science education through public astronomy events in NY and CT, where she resides. Until recently she was the Community Manager for StarTalk Radio, responsible for their Facebook channel and their Patreon community. She has written for StarTalk Radio, LiveScience and various other publications, reporting from rocket launches and sharing news events and stories about people in science and technology. Stacey is also an award-winning musician, and plays flute and piccolo in various community bands, orchestras and chamber groups. She is a Masters Level Real Estate Agent at Century 21 Scala Group in Fairfield County.  LinkedIn — Facebook — Twitter</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602880092576-ZTTIPVITRQ9MQGLKIT5D/Sarah+Cotten_1044x1392.jpg</image:loc>
      <image:title>Team - Social Sensationalist</image:title>
      <image:caption>Sarah Cotten Sarah fell in love with internet communities during the heyday of Geocities fansites and LiveJournal roleplaying groups. Since teaching herself to code on MySpace in the early 2000's (yes, she's dating herself right here), Sarah's continued to expand her social media presence, trying out new platforms and keeping her finger on the pulse of the social world. Sarah was the StarTalk Radio Instagram Community Manager, where she created and maintained the platform, starting with 0 followers, and growing the account to 115K. Using tactics to engage the fanbase, sharing content, and responding to comments, Sarah created a robust community that supported StarTalk Radio through podcast growth and convention events. Working with Ben Ratner, Sarah helped to coordinate and manage several New York Comic Con Events, which always opened to a packed house. While she may default to the old reliable (Twitter &amp; Instagram), you can usually find Sarah watching TikToks until the wee hours of the morning, scrolling fun sub-Reddits, and yes, even Facebook gets a nod once and awhile. Recently, she's dived into the world of email marketing, and while she's not an expert (yet!) she's happy to support her clients as best as possible.  LinkedIn — Twitter — Instagram</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444289084-6DOHDNWWCUZ065MXDBNB/Jeffrey+Lee+Simons+profile+pic_cropped.jpg</image:loc>
      <image:title>Team - Squad Leader</image:title>
      <image:caption>Jeffrey Lee Simons Jeff is a storyteller who has spent his life focused on the things people do for fun, from games and hobbies to comic books and podcasts. He loves building and managing teams of incredible people and empowering them to do the best, most fun and fulfilling work of their careers. He is also a senior level marketing executive with a unique blend of over 34 years of podcast marketing, social media community building, promotional partnerships, advertising, interactive, branding, marketing, paid and organic search, direct response, analytics, and game design. Along the way, he’s built a leading podcast brand and a million-plus-subscriber YouTube channel at StarTalk, created multinational promotions for global brands as the Creative Director for Corporate Marketing at Marvel,, and co-designed critically acclaimed collectible card and role-playing games. Oh yeah, and he writes science fiction. Email — LinkedIn — Facebook</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603247707439-POWJMJJVNYSMT99JIY1K/Josef+Katz_1044x1392.jpg</image:loc>
      <image:title>Team - Marketing Maestro</image:title>
      <image:caption>Josef Katz A for-profit education marketing veteran, Josef was employee #3 at StraighterLine where he grew the business to a $20MM/year. He held senior level management roles with Kaplan Test Prep and has consulted for reputable brands in education, including The Princeton Review, Golden Key National Honor Society and The Student Research Foundation. He was responsible for growing these businesses and put marketing plans, strategies, partners and systems in place to bring new programs to market and drive revenue. His proven track record of success is sought after by EdTech companies and nonprofits looking to reach students and young adults. Josef has a diverse background of other marketing experiences including: providing direct marketing and data strategy for FinTech, HRTech, and MedTech companies. He has done work for leading brands including Intel, NASDAQ, Nestle, Volvo, Philips Electronics, New Balance, and Rogaine while working for Draft Worldwide and Euro RSCG agency network. Josef was elected to serve on the Direct Marketing Association’s (DMA) Ethics Operating Committee. He was a member of the DMA’s CRM Segment Advisory Committee and has presented at the DMA’s annual conferences. Josef has judged the DMEF Collegiate Echo awards and was a member of Direct Marketing Idea Exchange. With over twenty years of direct marketing experience in both business to business and business to consumer marketing, Josef has become a master at aligning technology with data to deliver results..  Email — LinkedIn — Facebook — Twitter</image:caption>
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    <image:image>
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      <image:title>Team - Captain Crowdfunding</image:title>
      <image:caption>Stefanie Diaz Stefanie Diaz is an Emmy-nominated Executive Assistant, Associate Producer, and Crowdfunding Manager living in New York City. She has produced media packages for online and television broadcast. She has worked as an Associate Producer on the post-production phases for award winning documentaries by directors Abby Disney and Gini Reticker (The Trials of Spring), Michelle Memran (The Rest I Make Up), Chris Cassidy (Dennis and Lois), and Jennifer Fox (The Tale). Besides receiving an Emmy Nom for Coordinating Producer on Jennifer Fox’s documentary, My Reincarnation, Stefanie also assisted in its record-breaking Kickstarter campaign, taking in $150,000 above its $50,000 goal. She has since gone on to facilitate 16 fundraising campaigns, raising $1 million to date for campaigns in narrative and documentary film, music, theatre, and convention events. When she isn’t working on new media, Stefanie likes to read, write, and cosplay in her spare time! LinkedIn — Twitter</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396934457-21D7YN4D2Q6GTZ43EECO/Brian+Pennington_Credit_Lila+Hitzig_1044x1392.jpg</image:loc>
      <image:title>Team - Techno Wizard</image:title>
      <image:caption>Brian Pennington If there’s a technical problem, Brian Pennington will solve it. He’s built and maintained websites for major sports brands, cable networks, and universities, as well as for individual clients from circus performers to makeup artists. Unlike many tech professionals, Brian excels at communication, so he’s often been in charge of training and documentation, both online and in person. He’s also handled audio production for the StarTalk podcast network and for his own content. As a DJ, Brian has recorded and streamed audio on platforms including Twitch, Soundcloud, Mixcloud, and online radio. Currently he’s producing multiple streams each week, with themes like “music for robots” and “dancing in the dark.” Brian has been booking and promoting events for twenty years. He has filled dance floors at scores of clubs, music venues, warehouses, and museums in New York City and across the country, even sharing the stage with mashup artist Girl Talk. Brian collects a wide range of music: indie, electropop, synthpop, disco, regular funk, future funk, synthwave, new wave, and many other -waves..  Twitch — Soundcloud — Mixcloud — LinkedIn — Twitter — Instagram</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/7319ecce-2a8a-4bc6-af68-f18e0a2c7157/J+Pate+photo.jpg</image:loc>
      <image:title>Team - Visual Alchemist</image:title>
      <image:caption>Jeff Pate Jeff Pate has been an Art Director/Graphic Designer for 20+ years since graduating with honors from UNH. He has covered the spectrum of print projects and developed the full array of web assignments up to the point of hand-off for coding and programming. The solutions he creates for clients are original, results oriented, response getting and budget conscious. Jeff's expertise at delivering creative that embodies a client's marketing strategy - while remaining relevant to their brand positioning - has led to many successful projects and partnerships. His clients have included IBM, Motorola, MasterCard, Parke-Davis, Bristol-Myers Squibb, PepsiCo, Nestlé Waters North America, Readers Digest, the United Nations, StraighterLine and others. When not in a working in a creative capacity he enjoys boating, restoring 60’s Schwinn muscle bikes, the joy of playing music and discovering the history of all things Van Halen. LinkedIn — Portfolio</image:caption>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2025-09-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1607540388741-K6OUUGNBR830UEGH95V7/your+social+media+squad_image_podcast+support_credit_iStock-1132835815_1200x800.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>You do what you do. We do the rest. We’ll set you up on the social media channels that make sense for you and your audience. We’ll set up crowdfunding. We’ll build out your brand’s social media guidelines, best practices, and marketing calendars. We can integrate with your existing website and blog, or we can build them for you. And if you happen to need podcast or video production, we can help with that, too, from setting up your studio, to lining up celebrity guests, to getting you out on other podcasts yourself to build your audience and your brand, to recording, production and distribution.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1607540580890-5IZ84OWIMK63XNYNLWNM/your+social+media+squad_image_strategic+review_credit_iStock-639198068_1200x800.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Get started with a strategic review What are you doing right? What are you doing that could be done better? What are you not doing at all that could be a game changer for your brand? We’ll take a look at your digital footprint and give you a roadmap for growth. And if you decide to put us to work as Your Social Media Squad, the cost of the review is credited to your first month’s fee.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679212939-L4IC749X3CO6LS3AZJNI/98125_ok_512x512.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>hand-drawn armchair icon</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603678910750-RAW4B84Q9SK7FD2PU69Y/crowdfunding.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>hand-drawn simplified needles in back acupuncture icon</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679143592-7JD7RPN8ZW2EB2GDN7T6/podcasting-broadcasting-on-air-mic-microphone-512.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>hand-drawn empty pill bottle icon</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603680699329-N26HOTT5OE8AA9CJ8GVZ/kisspng-goal-business-computer-icons-management-marketing-goal-5ac9584b7b0932.528009131523144779504.png</image:loc>
      <image:title>Home</image:title>
      <image:caption>hand-drawn aim target icon</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603765582429-DRCBZVJJAT78O1ZXSHXS/Jennifer+Walsh+and+her+bees_1044x1392.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Jennifer, our uber-YouTuber, keeps bees.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602880092576-ZTTIPVITRQ9MQGLKIT5D/Sarah+Cotten_1044x1392.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Sarah, our Social Sensationalist, cosplays.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396976146-QET5UNX6IOBMDY69GMC7/Stacey+Severn+and+friend_1044x1392.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Stacey, our Community Conductor, lives a secret life as a fabulous flautist. (Well, maybe not so secret.)</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396934457-21D7YN4D2Q6GTZ43EECO/Brian+Pennington_Credit_Lila+Hitzig_1044x1392.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Brian, our techno wizard, d-jays…safely.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1611111145767-AC6FZE5SDU59UKEULRKM/IMG_5626.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Stefanie, aka Captain Crowdfunding, reads, writes, and cosplays!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603247707439-POWJMJJVNYSMT99JIY1K/Josef+Katz_1044x1392.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Josef, our Marketing Maestro, loves hiking, biking, and hummus – not necessarily in that order.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444851593-BE3O6KAYK3OF629X08I8/Ian+Mullen+onstage.JPG</image:loc>
      <image:title>Home</image:title>
      <image:caption>Ian, our King of Content Creation, who can write and direct anything, sometimes does it at The Second City.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444289084-6DOHDNWWCUZ065MXDBNB/Jeffrey+Lee+Simons+profile+pic_cropped.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>And Jeff, our Squad Leader, writes cyberpunk science fiction.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/7319ecce-2a8a-4bc6-af68-f18e0a2c7157/J+Pate+photo.jpg</image:loc>
      <image:title>Home</image:title>
      <image:caption>Jeff Pate, our Visual Alchemist, enjoys boating, restoring 60’s Schwinn muscle bikes, playing music and all things Van Halen.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.yoursocialmediasquad.com/our-approach</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-20</lastmod>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/contact</loc>
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    <lastmod>2025-08-04</lastmod>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/services</loc>
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    <lastmod>2021-01-20</lastmod>
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  <url>
    <loc>https://www.yoursocialmediasquad.com/about-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-10-15</lastmod>
    <image:image>
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      <image:title>About (Copy) - Non-Traditional and proud of it</image:title>
      <image:caption>We're young and old, digital natives and old codgers who remember replacing the telex machine with a newfangled facsimile machine. Some of us have day jobs, and for some of us this is a full-time gig. And while we're not exactly the gig economy, our virtual structure is designed to be more responsive to your needs. You don't pay for agency overhead. We put the right people on your team, so you're paying for expertise and grunt work but not subsidizing our office rent or the salaries of people that never touch your account..</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1591809300101-EYDRWIYMF88LH58RQ8TW/image-asset.jpeg</image:loc>
      <image:title>About (Copy) - When it comes to building communities, it helps to come from a strong one.</image:title>
      <image:caption>We're a fam that's come together over the years, based on mutual respect and genuine friendship. We've moved mountains together and survived tsunamis - together - and we've decided that we'd like to work for ourselves for a change.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.yoursocialmediasquad.com/services-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-10-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1591890351443-9BFPVD8JAZDMEYXJNIIQ/image-asset.jpeg</image:loc>
      <image:title>Services (Copy) - “I underestimated how hard it would be adjusting to working from home, but with Dr. Schell’s help, I was able to regain focus.”</image:title>
      <image:caption>— OLIVIA R., CLOVE CLIENT</image:caption>
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  </url>
  <url>
    <loc>https://www.yoursocialmediasquad.com/home-with-ian</loc>
    <changefreq>daily</changefreq>
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    <lastmod>2020-12-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602439805563-F5UQRFHB0KJHGWMS3U4Q/istockphoto-1132835815-2048x2048.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>You do what you do. We do the rest. We’ll set you up on the social media channels that make sense for you and your audience. We’ll set up crowdfunding. We’ll build out your brand’s social media guidelines, best practices, and marketing calendars. We can integrate with your existing website and blog, or we can build them for you. And if you happen to need podcast or video production, we can help with that, too.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602440740180-J9EMVPT3B5CGLHCYWMWR/istockphoto-639198068-2048x2048.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Get started with a strategic review What are you doing right? What are you doing that could be done better? What are you not doing at all that could be a game changer for your brand? We’ll take a look at your digital footprint and give you a roadmap for growth. And if you decide to put us to work as Your Social Media Squad, the cost of the review is credited to your first month’s fee.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679212939-L4IC749X3CO6LS3AZJNI/98125_ok_512x512.png</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>hand-drawn armchair icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679143592-7JD7RPN8ZW2EB2GDN7T6/podcasting-broadcasting-on-air-mic-microphone-512.png</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>hand-drawn empty pill bottle icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603678910750-RAW4B84Q9SK7FD2PU69Y/crowdfunding.png</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>hand-drawn simplified needles in back acupuncture icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603680699329-N26HOTT5OE8AA9CJ8GVZ/kisspng-goal-business-computer-icons-management-marketing-goal-5ac9584b7b0932.528009131523144779504.png</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>hand-drawn aim target icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602880092576-ZTTIPVITRQ9MQGLKIT5D/Sarah+Cotten_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of pretty Caucasian therapist in elegant dress and smiling while standing at modern office.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396934457-21D7YN4D2Q6GTZ43EECO/Brian+Pennington_Credit_Lila+Hitzig_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of a millennial generation therapist with curly hair and eyeglasses looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396976146-QET5UNX6IOBMDY69GMC7/Stacey+Severn+and+friend_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of handsome young smiling therapist holding smartphone and looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603765582429-DRCBZVJJAT78O1ZXSHXS/Jennifer+Walsh+and+her+bees_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of elegant therapist wearing suit standing holding coffee cup and a folder and looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603247707439-POWJMJJVNYSMT99JIY1K/Josef+Katz_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of pretty Caucasian therapist in elegant dress and smiling while standing at modern office.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444289084-6DOHDNWWCUZ065MXDBNB/Jeffrey+Lee+Simons+profile+pic_cropped.jpg</image:loc>
      <image:title>Home with Ian</image:title>
      <image:caption>Portrait of a millennial generation therapist with curly hair and eyeglasses looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1604980223326-BHGREFX0NEAQZRE6L9E1/Danielle+fun+photo_1044x1392.jpg</image:loc>
      <image:title>Home with Ian</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.yoursocialmediasquad.com/team-with-ian</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-12-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603670411279-VBG8P20TAY8VC73L5EQP/Jennifer+Walsh_1044x1392.jpg</image:loc>
      <image:title>Team with Ian - Uber-YouTuber</image:title>
      <image:caption>Jennifer Walsh Jennifer Walsh is a Webby Award-winning strategist, writer, and producer with a knack for telling stories through digital media. She‘s worked with major entertainment and lifestyle brands such as Comedy Central, NBCUniversal, A24, Revlon, New Era, and StarTalk Radio to cultivate strong social followings. She received a Bachelor's degree from Ithaca College and is currently pursuing a Master's in Arts Administration from Baruch College. In her spare time, she volunteers with the Climate Reality Project, educating citizens about the climate crisis, and keeps bees. LinkedIn — Instagram</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602880092576-ZTTIPVITRQ9MQGLKIT5D/Sarah+Cotten_1044x1392.jpg</image:loc>
      <image:title>Team with Ian - Queen of Instagram</image:title>
      <image:caption>Sarah Cotten Sarah fell in love with internet communities during the heyday of Geocities fansites and LiveJournal roleplaying groups. Since teaching herself to code on MySpace in the early 2000's (yes, she's dating herself right here), Sarah's continued to expand her social media presence, trying out new platforms and keeping her finger on the pulse of the social world. Sarah was the StarTalk Radio Instagram Community Manager, where she created and maintained the platform, starting with 0 followers, and growing the account to 115K. Using tactics to engage the fanbase, sharing content, and responding to comments, Sarah created a robust community that supported StarTalk Radio through podcast growth and convention events. Working with Ben Ratner, Sarah helped to coordinate and manage several New York Comic Con Events, which always opened to a packed house. While she may default to the old reliable (Twitter &amp; Instagram), you can usually find Sarah watching TikToks until the wee hours of the morning, scrolling fun sub-Reddits, and yes, even Facebook gets a nod once and awhile. Recently, she's dived into the world of email marketing, and while she's not an expert (yet!) she's happy to support her clients as best as possible.  LinkedIn — Twitter — Instagram</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396976146-QET5UNX6IOBMDY69GMC7/Stacey+Severn+and+friend_1044x1392.jpg</image:loc>
      <image:title>Team with Ian - Facebook Mamma</image:title>
      <image:caption>Stacey Severn An advisor to The Explorers Club’s Space Advisory Committee, Stacey Severn is the co-chair of their annual Space Stories event, a member of the Boothe Memorial Astronomy Society, and engages in science education through public astronomy events in NY and CT, where she resides. Until recently she was the Community Manager for StarTalk Radio, responsible for their Facebook channel and their Patreon community. She has written for StarTalk Radio, LiveScience and various other publications, reporting from rocket launches and sharing news events and stories about people in science and technology. Stacey is also an award-winning musician, and plays flute and piccolo in various community bands, orchestras and chamber groups. She is a Masters Level Real Estate Agent at Century 21 Scala Group in Fairfield County.  LinkedIn — Facebook — Twitter</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444851593-BE3O6KAYK3OF629X08I8/Ian+Mullen+onstage.JPG</image:loc>
      <image:title>Team with Ian - King of Content Creation</image:title>
      <image:caption>Ian Mullen Ian is an independent filmmaker, writer, and graphic designer living and working in Chicago, IL. He has most recently worked with StarTalk Radio with Neil deGrasse Tyson and The Second City creating content for their respected brands. His latest play, The West Wing Musical: Uncensored, Unauthorized was staged at The Annoyance Theatre in Chicago and his films have screened at the Atlanta Comedy Film Festival, The Chicago Comedy Film Festival, and the Music Box Theatre. LinkedIn — Instagram</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603247707439-POWJMJJVNYSMT99JIY1K/Josef+Katz_1044x1392.jpg</image:loc>
      <image:title>Team with Ian - Marketing Maestro</image:title>
      <image:caption>Josef Katz A for-profit education marketing veteran, Josef was employee #3 at StraighterLine where he grew the business to a $20MM/year. He held senior level management roles with Kaplan Test Prep and has consulted for reputable brands in education, including The Princeton Review, Golden Key National Honor Society and The Student Research Foundation. He was responsible for growing these businesses and put marketing plans, strategies, partners and systems in place to bring new programs to market and drive revenue. His proven track record of success is sought after by EdTech companies and nonprofits looking to reach students and young adults. Josef has a diverse background of other marketing experiences including: providing direct marketing and data strategy for FinTech, HRTech, and MedTech companies. He has done work for leading brands including Intel, NASDAQ, Nestle, Volvo, Philips Electronics, New Balance, and Rogaine while working for Draft Worldwide and Euro RSCG agency network. Josef was elected to serve on the Direct Marketing Association’s (DMA) Ethics Operating Committee. He was a member of the DMA’s CRM Segment Advisory Committee and has presented at the DMA’s annual conferences. Josef has judged the DMEF Collegiate Echo awards and was a member of Direct Marketing Idea Exchange. With over twenty years of direct marketing experience in both business to business and business to consumer marketing, Josef has become a master at aligning technology with data to deliver results..  Email — LinkedIn — Facebook</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1604980779711-9AW49QKDBZKGITR5FB8S/Danielle+Ledesma+Gretz_1044x1392.png</image:loc>
      <image:title>Team with Ian - Creative Talent Connector</image:title>
      <image:caption>Danielle Ledesma Gretz Danielle loves people and the stories they have to tell. She comes to the table with over 25 years of media experience in every format and genre. It was during her time at The Tonight Show with Jay Leno where she quickly realized the world of talent booking was meant for her, whether a celebrity or human interest (animals too!) She's since built and grew the celebrity talent booking slate of a leading podcast brand, secured notable talent to engage with mental health/suicide prevention non-profit initiatives and procured high-profile speakers for special events. With a knack for identifying, negotiating, securing and managing slate's of talent bookings and castings for TV, radio, podcasts, digital media and more, she get's the job done creatively, on time and on budget. We're not name dropping or anything, but among the many, many guests she's landed for her clients and projects are Edward Norton, Hasan Minhaj, Kevin Smith, GZA, Jane Goodall, Tony Bennett, Janelle Monae, Lenny Kravitz, David Byrne, George Takei, Stacey Abrams, Megan Rapinoe, Itzhak Perlman, Queen Latifah, Hank Azaria, Andy Serkis, Kareem Abdul-Jabbar, Salman Rushdie, Alexandria Ocasio-Cortez, Larry King, Sugar Ray Leonard, Neil Gaiman, Questlove, Penn &amp; Teller, Kelly Slater, Scott Kelly, Julianne Hough, Josh Groban, Judy Collins, Larry Wilmore, Mayim Bialik, Anthony Bourdain and thousands more. LinkedIn</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396934457-21D7YN4D2Q6GTZ43EECO/Brian+Pennington_Credit_Lila+Hitzig_1044x1392.jpg</image:loc>
      <image:title>Team with Ian - Techno Wizard</image:title>
      <image:caption>Brian Pennington If there’s a technical problem, Brian Pennington will solve it. He’s built and maintained websites for major sports brands, cable networks, and universities, as well as for individual clients from circus performers to makeup artists. Unlike many tech professionals, Brian excels at communication, so he’s often been in charge of training and documentation, both online and in person. He’s also handled audio production for the StarTalk podcast network and for his own content. As a DJ, Brian has recorded and streamed audio on platforms including Twitch, Soundcloud, Mixcloud, and online radio. Currently he’s producing multiple streams each week, with themes like “music for robots” and “dancing in the dark.” Brian has been booking and promoting events for twenty years. He has filled dance floors at scores of clubs, music venues, warehouses, and museums in New York City and across the country, even sharing the stage with mashup artist Girl Talk. Brian collects a wide range of music: indie, electropop, synthpop, disco, regular funk, future funk, synthwave, new wave, and many other -waves..  Twitch — Soundcloud — Mixcloud — LinkedIn — Twitter — Instagram</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444289084-6DOHDNWWCUZ065MXDBNB/Jeffrey+Lee+Simons+profile+pic_cropped.jpg</image:loc>
      <image:title>Team with Ian - Practitioner of Compassionate Leadership</image:title>
      <image:caption>Jeffrey Lee Simons Jeff is a storyteller who has spent his life focused on the things people do for fun, from games and hobbies to comic books and podcasts. He loves building and managing teams of incredible people and empowering them to do the best, most fun and fulfilling work of their careers. He is also a senior level marketing executive with a unique blend of over 34 years of podcast marketing, social media community building, promotional partnerships, advertising, interactive, branding, marketing, paid and organic search, direct response, analytics, and game design. Along the way, he’s built a leading podcast brand and a million-plus-subscriber YouTube channel at StarTalk, created multinational promotions for global brands as the Creative Director for Corporate Marketing at Marvel,, and co-designed critically acclaimed collectible card and role-playing games. Oh yeah, and he writes science fiction. Email — LinkedIn — Facebook</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.yoursocialmediasquad.com/home-with-ian-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-01-20</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1607540388741-K6OUUGNBR830UEGH95V7/your+social+media+squad_image_podcast+support_credit_iStock-1132835815_1200x800.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>You do what you do. We do the rest. We’ll set you up on the social media channels that make sense for you and your audience. We’ll set up crowdfunding. We’ll build out your brand’s social media guidelines, best practices, and marketing calendars. We can integrate with your existing website and blog, or we can build them for you. And if you happen to need podcast or video production, we can help with that, too, from setting up your studio, to lining up celebrity guests, to getting you out on other podcasts yourself to build your audience and your brand, to recording, production and distribution.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1607540580890-5IZ84OWIMK63XNYNLWNM/your+social+media+squad_image_strategic+review_credit_iStock-639198068_1200x800.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Get started with a strategic review What are you doing right? What are you doing that could be done better? What are you not doing at all that could be a game changer for your brand? We’ll take a look at your digital footprint and give you a roadmap for growth. And if you decide to put us to work as Your Social Media Squad, the cost of the review is credited to your first month’s fee.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679212939-L4IC749X3CO6LS3AZJNI/98125_ok_512x512.png</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>hand-drawn armchair icon</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603679143592-7JD7RPN8ZW2EB2GDN7T6/podcasting-broadcasting-on-air-mic-microphone-512.png</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>hand-drawn empty pill bottle icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603680699329-N26HOTT5OE8AA9CJ8GVZ/kisspng-goal-business-computer-icons-management-marketing-goal-5ac9584b7b0932.528009131523144779504.png</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>hand-drawn aim target icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603678910750-RAW4B84Q9SK7FD2PU69Y/crowdfunding.png</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>hand-drawn simplified needles in back acupuncture icon</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603765582429-DRCBZVJJAT78O1ZXSHXS/Jennifer+Walsh+and+her+bees_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of elegant therapist wearing suit standing holding coffee cup and a folder and looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396934457-21D7YN4D2Q6GTZ43EECO/Brian+Pennington_Credit_Lila+Hitzig_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of handsome young smiling therapist holding smartphone and looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444851593-BE3O6KAYK3OF629X08I8/Ian+Mullen+onstage.JPG</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of a millennial generation therapist with curly hair and eyeglasses looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602880092576-ZTTIPVITRQ9MQGLKIT5D/Sarah+Cotten_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of pretty Caucasian therapist in elegant dress and smiling while standing at modern office.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1602444289084-6DOHDNWWCUZ065MXDBNB/Jeffrey+Lee+Simons+profile+pic_cropped.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of a millennial generation therapist with curly hair and eyeglasses looking at camera.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603396976146-QET5UNX6IOBMDY69GMC7/Stacey+Severn+and+friend_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of elegant therapist wearing suit standing holding coffee cup and a folder and looking at camera.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1604980223326-BHGREFX0NEAQZRE6L9E1/Danielle+fun+photo_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f7e0b933fceba4406a62380/1603247707439-POWJMJJVNYSMT99JIY1K/Josef+Katz_1044x1392.jpg</image:loc>
      <image:title>Home (with Ian 2)</image:title>
      <image:caption>Portrait of pretty Caucasian therapist in elegant dress and smiling while standing at modern office.</image:caption>
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